The Lykan Hypersport is "the first supercar to be produced in the Middle East", and boasts 740 bhp with a top speed of 245mph (that's a mind-boggling 394,2 km/h for us Europeans).
It looks like Slightly Mad Studios is following the Driveclub route for their racing title, with a free car every month possibly accompanied by paid DLC packs (this is just speculation for now, obviously).
You can take a gander at the Lykan in the trailer above.
SMS will reveal further information about the DLC schedule in the near future, while there is still no projected release date for Project Cars other than a rather vague "May".